ChatGPT to start showing ads in the US

The Guardian - World NewsCenter-LeftEN 2 min read 100% complete by Robert BoothJanuary 16, 2026 at 07:24 PM
ChatGPT to start showing ads in the US

AI Summary

medium article 2 min

OpenAI will begin displaying advertisements within ChatGPT for users in the US in the coming weeks. This marks a shift towards a diversified revenue model, supplementing existing subscription services. The ads, displayed above or below answers in tinted boxes, will target adult users based on their current conversations, excluding sensitive topics and users under 18. OpenAI aims to balance revenue generation with user trust, ensuring ads are relevant and do not compromise the model's output. In addition to ads, OpenAI is launching ChatGPT Go, a lower-cost subscription tier at $8 per month. The company will collect user feedback on the new ad formats.

Keywords

chatgpt 100% advertising 90% revenue stream 80% openai 80% subscription 70% chatgpt go 50% large language model 50% sam altman 40%

Sentiment Analysis

Neutral
Score: 0.05

Source Transparency

Source
The Guardian - World News
Political Lean
Center-Left (-0.40)
Far LeftCenterFar Right
Classification Confidence
90%
Geographic Perspective
United States

This article was automatically classified using rule-based analysis. The political bias score ranges from -1 (far left) to +1 (far right).

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