‘Jess’s rule’ posters remind GPs in England to re-examine patients’ symptoms

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Starting this week, GP practices across England will promote "Jess's rule" via posters, urging doctors to re-examine patients' symptoms if a diagnosis isn't reached after three appointments. Named after Jessica Brady, who died of cancer after repeated misdiagnoses, the rule encourages second opinions, physical examinations, or further testing. The initiative aims to prevent missed serious illnesses and deaths by reminding GPs to reconsider initial assessments. Jess's parents, NHS England, and the Department of Health and Social Care co-designed the posters, which have been sent to over 6,000 GP practices. Health Secretary Wes Streeting emphasizes that Jess's rule empowers patients and helps clinicians catch serious illnesses early.
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