Tourism and technology may hold key to boosting China’s public image in the US
A survey by researchers from Sun Yat-sen University in Guangzhou suggests China can improve its image in the United States by emphasizing tourism, technology, and its role as a responsible major power. Despite increased media focus on concepts like "decoupling" and "de-risking," positive impressions of China persist.

Briefing Summary
AI-generatedA survey by researchers from Sun Yat-sen University in Guangzhou suggests China can improve its image in the United States by emphasizing tourism, technology, and its role as a responsible major power. Despite increased media focus on concepts like "decoupling" and "de-risking," positive impressions of China persist. Respondents rated China's global influence highest among its strengths, followed by achievements in science and technology, and higher education. The survey indicates that these areas, alongside tourism, could be leveraged to foster a more favorable perception in the US.
Article analysis
Model · rule-basedKey claims
4 extractedRespondents rated China's achievements in science and technology at 3.59 and higher education at 3.56.
Respondents placed global influence at the top when evaluating China's strengths on a scale of 1 to 5, with a score of 4.38.
Concepts such as 'decoupling' and 'de-risking' have been increasingly prominent in media coverage of China.
China could improve its image in the US by highlighting tourism and technology and positioning itself as a responsible major power.