On, which is set to launch its first football boots next year, also appointed Thierry Henry as its football director.France captain Kylian Mbappe has signed with Swiss sportswear brand On, ending a long association with Nike that stretches back to the start of his career, the company has announced.“Today, Swiss sportswear brand On announces its entry into football alongside football champion Kylian Mbappe, marking the beginning of the brand’s journey into the world’s biggest sport,” read a company statement On Friday.On also announced that 1998 World Cup winner Thierry Henry had been appointed its football director. The company plans to launch its first football boots next year.“From the beginning, what drew me to On was the opportunity to build something entirely new together that will help shape tomorrow’s game,” said Mbappe.On, which is making a major move into the football market with the signing of Mbappe, did not disclose the value of his contract.Founded in 2010 and previously focused On running and tennis footwear, On counts tennis great Roger Federer among its shareholders.Federer also left Nike towards the end of his playing career to join the Zurich-based company.Mbappe’s departure is a blow to Nike, the world’s largest sportswear company, which had been involved with the Real Madrid forward since 2006 and made him one of the leading faces of its football business.The 2018 World Cup winner and all-time leading scorer in the tournament’s history with 22 goals had gradually emerged as Nike’s foremost football ambassador, succeeding Portuguese great Cristiano Ronaldo, who at 41 is approaching the end of his playing career.
SRCAl Jazeera
LANGEN
LEANCenter
WORDS261
ENT9
FRI · 2026-09-18 · 14:30 GMTBRIEF NSR-2026-0918-112321
NSR-2026-0918-112321News Report·EN·Human Interest
Real Madrid’s Kylian Mbappe ends Nike partnership to join Swiss brand On
On, which is set to launch its first football boots next year, also appointed Thierry Henry as its football director.
By AFPAl JazeeraFiled 2026-09-18 · 14:30 GMTLean · CenterRead · 2 min
AL JAZEERA
Reading time
2min
Word count
261words
Sources cited
3cited
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9entities
Quality score
50%
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Article analysis
Model · rule-basedFraming
Human Interest
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CalmNeutralAlarmist
Factuality
0.90 / 1.00
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Sources cited
3
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Key claims
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Mbappe was drawn to On by the opportunity to build something new together that will help shape tomorrow's game.
quoteKylian Mbappe
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Thierry Henry has been appointed as On's football director.
factualOn (company statement)
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On plans to launch its first football boots next year.
factualOn (company statement)
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Kylian Mbappe has signed with Swiss sportswear brand On, ending his long association with Nike.
factualOn (company statement)
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1.00
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Mbappe's departure is a blow to Nike.
factual
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0.90
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Full report
2 min read · 261 words§ 05
Entities
9 identifiedKey playerOppositionContextPositiveNeutralNegative
People4