Kowloon East site attracts nine bids as Hong Kong housing outlook brightens

South China Morning PostCenter-RightEN 1 min read 100% complete by Cheryl ArcibalFebruary 6, 2026 at 11:40 AM

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A residential plot in Ngau Tau Kok, Kowloon East, Hong Kong, has attracted nine bids in a recent tender, signaling a potentially brighter outlook for the housing market. The 3,132 square metre site, estimated to be worth up to HK$1.55 billion, is expected to yield 470 residential units. Major developers including Sun Hung Kai Properties, Henderson Land Development, and CK Asset Holdings submitted individual bids, while Sino Land and Great Eagle Holdings made a joint offer. The site's appeal is attributed to its comprehensive amenities and proximity to the Kowloon Bay MTR station. CBRE estimates the land value between HK$1.3 billion and HK$1.55 billion, reflecting developers' active interest amid improving market sentiment. Property agencies forecast home prices to rise up to 8% in 2026.

Key Entities & Roles

Key Player Opposition Context

Ngau Tau Kok 40% Kowloon Bay 50% Development Bureau 60% Eddie Tsui 60% Sino Land 70% Great Eagle Holdings 70% CK Asset Holdings 70% CBRE ×270% Sun Hung Kai Properties 70% Henderson Land Development 70% Kowloon East 80% Hong Kong ×290%

Keywords

hong kong housing 90% residential plot 80% land tender 70% property market 60% kowloon east 60% market sentiment 50% residential units 50% home prices 40%