China’s ‘micro drama’ industry emerges as jobs lifeline in tough graduate labour market
AI Summary
China's burgeoning "micro drama" industry is providing employment opportunities for young graduates in a challenging job market. These short-form dramas, with episodes lasting only a few minutes, are generating hundreds of thousands of jobs, estimated to reach 690,000 direct positions by 2025, and over 2 million including related roles. The industry's low entry barriers, fast-paced production cycles of 5-10 days, and standardized output are attracting unemployed graduates and overseas students seeking stable work. With a monthly output of around 3,000 micro dramas, the sector features specialized production teams of 60-90 people, offering roles in various aspects of filmmaking. This emerging industry is becoming a significant source of employment amid high youth unemployment rates in China.
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