‘Intimate touch therapy’ sparks debate in China over using objects, hugs for relaxation
A new form of therapy called "intimate touch therapy" has emerged in China, sparking debate over its methods. These workshops and services, which gained traction on social media in late 2023, offer emotional healing through light touch, hugs, and sensory tools in a calming environment.

Briefing Summary
AI-generatedA new form of therapy called "intimate touch therapy" has emerged in China, sparking debate over its methods. These workshops and services, which gained traction on social media in late 2023, offer emotional healing through light touch, hugs, and sensory tools in a calming environment. Clients remove some clothing, wear eye masks, and lie on mats covered with fabric, after signing consent forms outlining boundaries. Sessions involve conversations about personal struggles, with therapists bound by confidentiality. The cost of these sessions ranges from 1,000 to 10,000 yuan, depending on the length and studio.
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Model · rule-basedKey claims
5 extractedBefore a session, customers sign a consent form setting out touch boundaries and clothing preferences.
Customers typically remove some clothing, wear an eye mask, lie on mats and cover their bodies with sheer fabric.
Intimate touch therapists offer emotional healing through light caresses, hugs and sensory tools.
Prices reportedly range from 1,000 yuan (US$145) to 10,000 yuan depending on the duration and the studio setting.
Workshops and services centred on “intimate touch” have spread across social media since late last year in China.