Hong Kong’s TVB logs US$7.5 million profit, shaking off 7 years of losses

Hong Kong’s biggest free-to-air broadcaster swung to a profit of HK$59 million (US$7.5 million) in 2025 from a loss of HK$491 million a year earlier, as threefold growth in revenue from the Greater Bay Area helped shake off a streak of annual losses that began in 2018.Television Broadcasts (TVB) said in a stock exchange filing on Wednesday that 2025 revenue fell 2 per cent from a year earlier to HK$3.19 billion, while it trimmed total costs, excluding depreciation and amortisation, by 4.9 per cent.“Despite the continuing softness of the Hong Kong advertising market, income from advertisers on our terrestrial TV channels grew by 15 per cent during the year compared to 2024, helped by firm advertising demand from large corporate clients and a threefold rise in the revenue contribution from our Greater Bay Area,” the company said.“This helped drive a 9 per cent revenue increase for our TV broadcasting segment in 2025.”TVB said that its four channels remained the city’s most-watched “by a significant margin”, reaching an average of 4.9 million in-home viewers a week and representing a 79 per cent market share of viewership.Its channels attracted more than 20 million viewers a month in the nine mainland cities that, along with Hong Kong and Macau, comprise the Greater Bay Area: Guangzhou, Shenzhen, Zhuhai, Foshan, Zhongshan, Dongguan, Huizhou, Jiangmen and Zhaoqing.