NEWSAR
Multi-perspective news intelligence
SRCThe Guardian - World News
LANGEN
LEANCenter-Left
WORDS684
ENT11
TUE · 2026-06-09 · 02:21 GMTBRIEF NSR-2026-0609-82867
News/Jacinta Allan says Pauline Hanson ‘chooses to barrack for bu…
NSR-2026-0609-82867News Report·EN·Social Justice

Jacinta Allan says Pauline Hanson ‘chooses to barrack for bullies’ over ‘ditch the witch’ billboard

Victorian Premier Jacinta Allan has criticized a billboard campaign featuring AI-generated images of her with the phrase "ditch the witch," calling it "sexist, misogynist, hateful" commentary. One Nation leader Pauline Hanson responded by suggesting Allan should "suck it up" and that "if the shoe fits, then wear it," implying the criticism was deserved due to issues in Victoria.

Benita Kolovos Victorian state correspondentThe Guardian - World NewsFiled 2026-06-09 · 02:21 GMTLean · Center-LeftRead · 3 min
Jacinta Allan says Pauline Hanson ‘chooses to barrack for bullies’ over ‘ditch the witch’ billboard
The Guardian - World NewsFIG 01
Reading time
3min
Word count
684words
Sources cited
4cited
Entities identified
11entities
Quality score
100%
§ 01

Briefing Summary

AI-generated
NEWSAR · AI

Victorian Premier Jacinta Allan has criticized a billboard campaign featuring AI-generated images of her with the phrase "ditch the witch," calling it "sexist, misogynist, hateful" commentary. One Nation leader Pauline Hanson responded by suggesting Allan should "suck it up" and that "if the shoe fits, then wear it," implying the criticism was deserved due to issues in Victoria. Allan stated she would continue to call out such views, asserting that Hanson "chooses to barrack for the bullies." She also dismissed leadership speculation, emphasizing her determination to address cost-of-living pressures for Victorians. A recent poll indicated a slump in the Victorian Labor primary vote and Allan's personal popularity.

Confidence 0.90Sources 4Claims 5Entities 11
§ 02

Article analysis

Model · rule-based
Framing
Social Justice
Political Strategy
Tone
Mixed Tone
AI-assessed
CalmNeutralAlarmist
Factuality
0.60 / 1.00
Mixed
LowHigh
Sources cited
4
Well sourced
FewMany
§ 03

Key claims

5 extracted
01

Allan dismissed reports of a Labor leadership spill as 'navel gazing' by anonymous sources.

quoteJacinta Allan
Confidence
1.00
02

Allan stated that the billboard used language and imagery that speaks to centuries-old sexism against women.

quoteJacinta Allan
Confidence
1.00
03

Hanson suggested stronger words might be used for Allan, implying her removal is desired.

quotePauline Hanson
Confidence
1.00
04

Pauline Hanson stated that she had been called a witch 'long before' Jacinta Allan and suggested Allan should 'suck it up, sweetheart'.

quotePauline Hanson
Confidence
1.00
05

Jacinta Allan criticized a truck-mounted billboard featuring AI-generated images of her with the phrase 'ditch the witch'.

factualJacinta Allan
Confidence
1.00
§ 04

Full report

3 min read · 684 words
Victorian premier Jacinta Allan said she was grateful to see Julia Gillard call out a billboard featuring AI-generated images of her wearing a black pointed hat alongside the phrase ‘ditch the witch’. Photograph: Joel Carrett/AAP View image in fullscreen Victorian premier Jacinta Allan said she was grateful to see Julia Gillard call out a billboard featuring AI-generated images of her wearing a black pointed hat alongside the phrase ‘ditch the witch’. Photograph: Joel Carrett/AAP Jacinta Allan says Pauline Hanson ‘chooses to barrack for bullies’ over ‘ditch the witch’ billboard Victorian premier says she will always call out ‘misogynist’ views after One Nation leader says ‘if the shoe fits’ Follow our Australia news live blog for latest updates Get our breaking news email, free app or daily news podcast Jacinta Allan has dismissed leadership speculation and says she will continue to call out “sexist, misogynist, hateful” commentary directed at her, despite the One Nation leader Pauline Hanson’s advice to “suck it up, sweetheart”. On Sunday, the Victorian premier criticised a truck-mounted billboard, which has been travelling around Melbourne for several weeks, featuring AI-generated images of her wearing a black pointed hat alongside the phrase “ditch the witch”. Julia Gillard – who was subjected to the phrase during her tenure as prime minister, Anthony Albanese and the Victoria opposition leader, Jess Wilson, also condemned the billboard. But Hanson told Sky News on Monday morning she had been called a witch “long before” Allan. Later that evening, she doubled down on her criticism of the premier, saying it was “no wonder they called her a witch”, given growing crime and debt and allegations of corruption in the construction union in Victoria. “Probably stronger words might be used for her, but they feel the sooner she’s gone, the better,” Hanson told Sky News. “Jacinta – if the shoe fits, then wear it.” Speaking at a press conference in Melbourne on Tuesday, Allan said: “Pauline Hanson chooses to barrack for the bullies. I choose to fight them.” Allan said the billboards deliberately chose “language and visual imagery that speaks to centuries old sexism against women” and she was grateful to see Gillard and others calling it out. “It made my heart sing to see Julia’s response, and also to see the response from so many other women and men in our community, because we’ve got to draw the line,” Allan said. “There’s too much division, too much hate. I don’t have a problem if people have a different view – that’s democracy – but what is wrong is when difference is used, is weaponised in a sexist, misogynist, hateful way, and I’ll always call that out.” Allan said she had seen reports that Labor MPs had revived conversations about a possible leadership spill against her but dismissed it as “navel gazing” by anonymous sources at a time most Victorians were focused on cost-of-living pressures. “I am absolutely determined to see this through, because when the going gets tough, the tough get going, and I am all in for this challenge,” she said of her leadership. She added that she didn’t need polls to tell her the “old rules of politics have changed”. A Freshwater Strategy poll conducted for the Herald Sun, published on Tuesday, showed Victorian Labor’s primary vote has slumped to 23%, compared with the Coalition’s 27% and One Nation’s 25%. “One Nation is cannibalising the Liberal party vote, the National party vote, and I will also acknowledge it is taking a slice out of the Labor vote as well,” Allan said. “We have to see that, hear that, understand that, keep listening to Victorians, but more importantly, take action to help people right now with those pressures that are real.” The poll also showed Allan’s personal popularity had dropped five points for a net favourability rating of minus 37 points – well behind Wilson, who has a positive net rating of 15. Sixty-two per cent of respondents said Allan should be replaced as Labor leader before the election. Explore more on these topics Jacinta Allan Victorian politics One Nation Victoria Pauline Hanson news Share Reuse this content
§ 05

Entities

11 identified
§ 06

Keywords & salience

9 terms
misogyny
1.00
sexism
1.00
ditch the witch
0.90
pauline hanson
0.80
jacinta allan
0.80
ai-generated images
0.70
billboard
0.60
julia gillard
0.50
bullies
0.40
§ 07

Topic connections

Interactive graph
Network visualization showing 14 related topics
View Full Graph
Person Organization Location Event|Click node to navigate|Edge numbers = shared articles