Disinfectant brand apologises after ‘toxic men’ advert backfires in China

Dettol has issued an apology in China following an advertising campaign that was intended to challenge sexism but was instead accused of reinforcing it. The advert, released in China, sparked criticism for its perceived contradictory message. The brand's apology acknowledges the negative reception and aims to address the concerns raised by the public. The specific details of the advert and the nature of the accusations are not provided in the article content, beyond the general statement that it was accused of reinforcing sexism.