OpenAI founder and CEO Sam Altman has signalled that the company was prepared to slash the price of its latest Artificial Intelligence models, as competition intensifies with US rival Anthropic and a growing wave of cheaper, rapidly advancing Chinese alternatives.In a social media post on Tuesday, Altman noted that OpenAI’s flagship GPT-5.6 Sol was already “half the price” of Anthropic’s Claude Fable 5, adding that OpenAI would be “happy to deliver at one-quarter of the price”.OpenAI released GPT-5.6 Sol last week, with pricing set at US$5 per million input tokens and US$30 per million output tokens. Fable 5, the consumer version of Anthropic’s powerful Mythos 5 model, is priced at US$10 per million input tokens and US$50 per million output tokens.
SRCSouth China Morning Post
LANGEN
LEANCenter-Right
WORDS121
ENT9
WED · 2026-07-15 · 12:30 GMTBRIEF NSR-2026-0715-93240
NSR-2026-0715-93240News Report·EN·Technology
Sam Altman signals OpenAI price war as rivalry with Anthropic, China heats up
OpenAI CEO Sam Altman indicated the company is ready to significantly reduce prices for its AI models due to increasing competition. In a social media post on Tuesday, Altman stated that OpenAI's GPT-5.6 Sol is currently priced at half that of Anthropic's Claude Fable 5 and suggested OpenAI would be willing to offer it at one-quarter the price.
Minxiao ChangSouth China Morning PostFiled 2026-07-15 · 12:30 GMTLean · Center-RightRead · 1 min
South China Morning PostFIG 01
Reading time
1min
Word count
121words
Sources cited
1cited
Entities identified
9entities
Quality score
100%
§ 01
Briefing Summary
AI-generatedNEWSAR · AI
OpenAI CEO Sam Altman indicated the company is ready to significantly reduce prices for its AI models due to increasing competition. In a social media post on Tuesday, Altman stated that OpenAI's GPT-5.6 Sol is currently priced at half that of Anthropic's Claude Fable 5 and suggested OpenAI would be willing to offer it at one-quarter the price. This move comes as OpenAI faces rivalry from Anthropic and a surge of more affordable, advanced AI models from China. OpenAI recently launched GPT-5.6 Sol at $5 per million input tokens and $30 per million output tokens, while Anthropic's Fable 5 is priced at $10 per million input tokens and $50 per million output tokens.
Confidence 0.85Sources 1Claims 5Entities 9
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Article analysis
Model · rule-basedFraming
Technology
Economic Impact
Tone
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AI-assessed
CalmNeutralAlarmist
Factuality
0.80 / 1.00
Factual
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Sources cited
1
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Key claims
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Anthropic's Fable 5 is priced at US$10 per million input tokens and US$50 per million output tokens.
statisticArticle
Confidence
1.00
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OpenAI released GPT-5.6 Sol last week at US$5 per million input tokens and US$30 per million output tokens.
statisticArticle
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1.00
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OpenAI would be happy to deliver AI models at one-quarter the price of competitors.
quoteSam Altman
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OpenAI's GPT-5.6 Sol is already half the price of Anthropic's Claude Fable 5.
statisticSam Altman
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OpenAI is prepared to slash the price of its latest AI models due to intensifying competition.
quoteSam Altman (via social media post)
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Full report
1 min read · 121 words§ 05
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Keywords & salience
10 termsartificial intelligence
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openai
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price war
0.90
anthropic
0.80
competition
0.70
chinese alternatives
0.60
gpt-5.6 sol
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claude fable 5
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sam altman
0.50
ai models
0.40
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Topic connections
Interactive graph Network visualization showing 51 related topics
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