Ukraine’s strikes on ‘Russia’s Amazon’ bring war closer to ordinary Russians

⁠From humble origins as a family business run out of an ⁠apartment near Moscow, Wildberries has grown in under two decades into Russia’s top online retailer and a key economic driver in the country. It has now become a target of strikes by Ukraine.Ukraine has attacked four Wildberries warehouses over the last week in a widening campaign of drone strikes against a company at the heart of Russia’s consumer economy, bringing the war closer to millions of ordinary Russians.In towns across Russia, pickup points for ‌the company and its leading rival, Ozon, have become ubiquitous. It claims to process 20 million orders a day at vast warehouses spread across the country, with a combined area of 33 million square feet (3 million square metres).