FIFA plan for Kushner-backed $20 billion operation to run
World Cup meets fury from Europe’s
UEFA 1 of 2 | President
Donald Trump, left, speaks with
FIFA President
Gianni Infantino as confetti falls at the conclusion of the
World Cup championship final soccer match between
Spain and
Argentina in
East Rutherford, N.J., Sunday, July 19, 2026. (AP Photo/Jacquelyn Martin) 2 of 2 |
FIFA President
Gianni Infantino and President Donald J. Trump present the trophy to
Spain’s Rodri (16) after the
World Cup final soccer match between
Spain and
Argentina in
East Rutherford, N.J., near New York, Sunday, July 19, 2026. (AP Photo/Matt Rourke) 1 of 2 | President
Donald Trump, left, speaks with
FIFA President
Gianni Infantino as confetti falls at the conclusion of the
World Cup championship final soccer match between
Spain and
Argentina in
East Rutherford, N.J., Sunday, July 19, 2026. (AP Photo/Jacquelyn Martin) 1 of 2 President
Donald Trump, left, speaks with
FIFA President
Gianni Infantino as confetti falls at the conclusion of the
World Cup championship final soccer match between
Spain and
Argentina in
East Rutherford, N.J., Sunday, July 19, 2026. (AP Photo/Jacquelyn Martin) Add AP News on Google Add AP News as your preferred source to see more of our stories on Google. Share 2 of 2 |
FIFA President
Gianni Infantino and President Donald J. Trump present the trophy to
Spain’s Rodri (16) after the
World Cup final soccer match between
Spain and
Argentina in
East Rutherford, N.J., near New York, Sunday, July 19, 2026. (AP Photo/Matt Rourke) 2 of 2
FIFA President
Gianni Infantino and President Donald J. Trump present the trophy to
Spain’s Rodri (16) after the
World Cup final soccer match between
Spain and
Argentina in
East Rutherford, N.J., near New York, Sunday, July 19, 2026. (AP Photo/Matt Rourke) Add AP News on Google Add AP News as your preferred source to see more of our stories on Google. Share Updated [hour]:[minute] [AMPM] [timezone], [monthFull] [day], [year] GENEVA (AP) —
FIFA President
Gianni Infantino’s plan to create a $20 billion company running the
World Cup with private investors including the
Kushner family was announced Tuesday — and immediately attacked by European soccer body
UEFA.“It is not
FIFA’s to sell,”
UEFA said in a statement. “None of us are the owners of football.”Infantino’s plans to form
FIFA-forward-enterprise" class="entity-link entity-organization" data-entity-id="173293" data-entity-type="organization">
FIFA Forward Enterprise (FFE) running competitions like the
World Cup and Club
World Cup were first reported by
The Times of London and the Financial Times.
FIFA said in a statement that FFE would raise up to $4.2 billion later this year to help fund development programs “based on an initial equity valuation of $20 billion by carefully selecting long-term investors who will purchase minority, non-controlling interests.”
FIFA is working with J.P. Morgan while investors would include Thrive Eternal launched by Joshua Kushner, whose brother Jared Kushner is a son-in-law of U.S. President
Donald Trump. The men’s
World Cup that finished this month only deepened the political and personal ties between Trump and Infantino, and fueled concerns about those ties including from
UEFA.“The soul and governance of football are not assets to trade — especially with zero transparency as to who gains financially,”
UEFA said Tuesday, responding to the reports of selling stakes in
FIFA competitions. 3 MIN READ 1 MIN READ 3 MIN READ
FIFA is currently a Swiss-based not-for-profit association of its 211 national member federations worldwide.Those 211 members must approve any plan and would get the chance “to access up to $20 million in one-off capital,”
FIFA said. “This is about the democratization of football worldwide,” Infantino said in a
FIFA statement.
UEFA, however, said it took reports of the project “extremely seriously. So should every national Football Association.”“This crosses a line that football’s governing institutions should never cross,” said
UEFA, which comprises 55 of the
FIFA members.___ AP soccer: https://apnews.com/hub/soccer and AP
World Cup coverage Dunbar is an Associated Press sports news reporter in Geneva, Switzerland. He focuses on the governing bodies, institutions and politics of international sports.