How a seaweed bloom is affecting tourism in Mexico

A record surge of sargassum, a brown and smelly seaweed, has blanketed Mexico's coastline. This unprecedented bloom is significantly impacting the tourism industry in the region. The sargassum's presence has transformed the normally picturesque beaches into a less appealing environment for visitors. The article does not specify when this surge began or the exact reasons for its record-breaking scale, but it clearly states the "what" (sargassum bloom) and the "where" (Mexico's coastline) and the "who" (tourism industry) is affected.