Vietnam

Vietnam is a Southeast Asian nation with a long history and a significant cultural emphasis on gold as a store of wealth. Recent news highlights two key aspects of the country: its thriving gold market and its recovery in the hospitality sector. The surge in global gold prices has caused mixed feelings for Vietnamese savers who traditionally hold gold and borrow it for construction, creating debt that must be repaid in gold. This practice is deeply ingrained in Vietnamese culture. Simultaneously, Vietnam's tourism sector is experiencing a strong post-pandemic recovery. It is one of the few Asian countries where international tourist arrivals have surpassed pre-COVID levels, contributing to a patchy but overall positive recovery in the region's hospitality industry. This makes Vietnam a key player in the Asian economic landscape.