Hisense Group

Hisense Group Co., Ltd. is a Chinese multinational major appliance and electronics manufacturer headquartered in Qingdao, Shandong, China. Television sets are one of its principal products. In the first quarter of 2026, Hisense accounted for 13% of global television shipments, behind Samsung and TCL, according to Counterpoint Research. Hisense also operates as an original equipment manufacturer (OEM), producing some goods that are sold under brands other than Hisense.