
H
Huel
OrganizationHuel, a British plant-based meal replacement company, is being acquired by Danone for approximately €1 billion.
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About
Huel is a British company specializing in plant-based meal replacement products, including powders, snack bars, and ready-to-drink meals. These products are formulated with a blend of plant-based ingredients and fortified with vitamins, initially sold online and now available in over 25 countries. Huel has gained recognition for its focus on convenient and nutritionally complete food options. The company is currently newsworthy due to its acquisition by Danone, a French multinational food company, in a deal valued at around €1 billion. This acquisition aligns with Danone's strategic focus on health-oriented food products. The deal highlights Huel's success in the meal replacement market and Danone's continued investment in expanding its portfolio of health-focused brands.
Last updated: April 4, 2026
