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Puig

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Puig, a Spanish fragrance and cosmetics multinational, is in talks to merge with Estée Lauder.

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Puig, a Catalan multinational company specializing in fragrances, fashion, and cosmetics, is currently in negotiations with The Estée Lauder Companies, a US-based cosmetics giant, regarding a potential business combination that could lead to a merger. Puig confirmed these discussions to the Comisión Nacional del Mercado de Valores (CNMV), the Spanish stock market regulator. The potential merger would create a beauty industry giant with an estimated market capitalization of over 40 billion euros/dollars. Puig owns brands such as Carolina Herrera and Jean Paul Gaultier. The news is significant due to the potential reshaping of the prestige cosmetics market, creating a new leader with an estimated 17 billion euros in revenue.
Last updated: March 24, 2026