Cécile Andrieu

Cécile Andrieu is the co-directrice générale of MerConcept, a company involved in preparing sailing vessels, specifically described as the "Formule 1" of the seas. She recently appeared on the BFM Business program Tech&Co Business, hosted by Frédéric Simottel, on March 24th. During the segment, she and Grégoire Ferreri, director FSI and Country Representative of SAS, discussed the crucial role of data in the preparation and optimization of these high-performance sailing vessels. The discussion highlighted how data analysis contributes to improving performance and strategy in competitive sailing. Her appearance on the show signifies the growing importance of data-driven approaches in the field of sailing and MerConcept's role in this technological advancement.