Lei Jun

Lei Jun is the founder, chairman, and CEO of Xiaomi, a Beijing-based smartphone and electric vehicle (EV) giant. He is currently newsworthy due to Xiaomi's deepening push into core technologies like chips, AI, and operating systems, aligning with China's self-reliance initiatives. Recently, Xiaomi launched the new-generation SU7, sparking competition with Tesla in the Chinese EV market. The SU7's pricing was announced by Lei Jun, with the standard edition starting at 219,900 yuan. Xiaomi's increased investment in deep-tech areas and its entry into the EV market demonstrate its ambition to become a significant player in the global technology landscape, particularly in the context of China's broader technological ambitions as highlighted by President Xi Jinping's tour of a Beijing innovation park.