Strauss Zelnick

Strauss Zelnick is the Chairman and CEO of Take-Two Interactive, the video game holding company that owns Rockstar Games. Rockstar Games is the developer behind the highly anticipated Grand Theft Auto VI (GTA 6). Zelnick is currently newsworthy due to the upcoming November release of GTA 6, a major event in the gaming industry. Recent developments include the announcement of GTA 6's pricing, with standard editions at £70 and premium editions at £90, and the confirmation that the game will launch without a physical disc. Furthermore, a U.S. Army unit at Fort Stewart is offering soldiers four bonus days off for reenlisting, timed around the GTA 6 release, highlighting the game's cultural impact and anticipation. Zelnick's leadership at Take-Two Interactive places him at the forefront of these significant industry shifts and marketing moments surrounding one of the most valuable entertainment properties globally.