PW
price war
Topic EconomicA price war is a form of market competition in which companies within an industry engage in aggressive pricing activity "characterized by the repeated cutting of prices below those of competitors". This leads to a cycle, where each competitor attempts to match or undercut the price of the other. Competitors are driven to follow the initial price-cut due to the downward pricing pressure, referred to as “price-cutting momentum”.
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Price war fears grip China’s EV market after woeful July sales figures
BMW to cut ‘as many as 8,000 jobs’ under pressure from Chinese rivals
Lower profit margins set to foil Chinese carmakers’ price war plans despite falling sales
Will slowing car sales in China reignite brutal price war in crowded market?
‘Do or die’ for small carmakers: China market braces for 156 new models as price war looms
