EXPLAINERIt comes after
TikTok faced years of intense scrutiny in the US due to concerns about user data privacy.Teenagers pose for a photo while holding smartphones in front of a
TikTok logo in this illustration taken September 11, 2025 [File: Dado Ruvic/Illustration/Reuters]Published On 23 Jan 2026Social media platform
TikTok has reached an agreement with investors to launch an independent US entity, enabling it to avoid a ban in the
United States after years of wrangling over its fate.The embattled short-video platform, which is used by more than 200 million Americans and 7.5 million businesses, announced the joint-venture deal in a statement on Thursday.Recommended Stories list of 4 itemslist 1 of 4Snapchat starts age checks in Australia ahead of teen social media banlist 2 of 4China blocks
ByteDance from Nvidia chip use: Reportlist 3 of 4Meta starts blocking teens in Australia under social media banlist 4 of 4EU hits Musk’s X with $140m fine for ‘deceptive’ blue tick, ad transparencyend of listThe agreement establishes a US version of
TikTok, which will be controlled by investment companies, many of which are American companies, and several linked to US President
Donald Trump.
TikTok has been beset by troubles since 2024, when lawmakers, under the
Joe Biden administration, passed legislation to force the platform to divest itself of its ownership by the Chinese internet company
ByteDance.Trump, who delayed the ban via an executive order when he assumed office in January 2025, praised this week’s deal. In a post on
Truth Social early on Friday, Trump touted his role in “saving
TikTok” and said the agreement marked a “very dramatic, final and beautiful conclusion”.“It will now be owned by a group of Great American Patriots and Investors, the Biggest in the World, and will be an important Voice,” Trump wrote.“I only hope that long into the future I will be remembered by those who use and love
TikTok,” the president added.Trump has repeatedly praised the app for enabling him to reach a younger fan base during the campaign season.Here’s what we know about how
TikTok’s US entity will operate:
TikTok CEO
Shou Zi Chew testifies during a hearing of the House Energy and Commerce Committee, on the platform’s consumer privacy and data security practices and impact on children, Thursday, March 23, 2023, on Capitol Hill in Washington [Alex Brandon/AP]What happened at
TikTok?
TikTok’s struggles in the US began in 2020, during Trump’s first term as president, when US authorities tried to force the app to divest from its Chinese parent company,
ByteDance, after it was deemed a national security risk.Although Trump signed an executive order instructing
ByteDance to hand control to US companies before his first term ended, the Biden administration reversed it.The US had concerns about how
ByteDance would handle data about US users, and whether
China could pressure it to hand that data over.There were also concerns that Beijing could influence the app’s powerful algorithm, which is revered for accurately suggesting content that keeps users engaged.
ByteDance and
China have consistently denied that Beijing pressures companies to collect and hand over user data. But
China has also insisted that
TikTok and its algorithm must remain under Chinese control.In April 2024, Congress passed a law that would ban
TikTok in the US if
ByteDance failed to sell its US operations to US owners by January 19, 2025. The law specified that
TikTok US should cut ties with
ByteDance.
TikTok sued the US government, but the US Supreme Court upheld the ban.The platform voluntarily went offline for about 12 hours on January 18 – the day before the ban was due to come into effect. Its service was restored after then President-elect Trump confirmed that he would extend the deadline once he took office.The president extended the deadline for 75 days via an executive order on January 20, the same day he was sworn in. He then signed executive orders periodically to continue putting off the ban.In September, Trump said he had reached a deal with
China that would allow
TikTok to keep operating in the US. According to a December memo from
TikTok’s Singaporean CEO
Shou Zi Chew, US firms and other investors had signed agreements regarding a divestment plan.What is the new
TikTok deal?The joint-venture agreement with new investors creates an independent US arm of
TikTok –
TikTok USDS Joint Venture LLC. USDS stands for US Data Security Inc.Under the agreement, the new entity will separately secure and store US user data in line with US cybersecurity laws. “The majority American owned Joint Venture will operate under defined safeguards that protect national security through comprehensive data protections, algorithm security, content moderation, and software assurances for US users,”
TikTok’s statement read.The entity will safeguard US content “through robust trust and safety policies and content moderation while ensuring continuous accountability through transparency reporting and third-party certifications,” it added.
TikTok added that the US division’s algorithm will be “retrained” on US user data. The company also said US creators will remain discoverable on a global scale.Additionally,
TikTok US will oversee “certain commercial activities” such as e-commerce, advertising, and marketing in the US.Adam Presser, who was most recently
TikTok’s head of operations and trust and safety, will lead the entity as CEO. He will work with a seven-member, majority American board that includes
TikTok CEO
Shou Zi Chew.A person holds a placard on the day justices hear oral arguments in a bid by
TikTok and its
China-based parent company,
ByteDance, to block a law intended to force the sale of the short-video app by January 19 or face a ban on national security grounds, outside the US Supreme Court, in Washington, DC, US, January 10, 2025 [Marko Djurica/Reuters]Who owns
TikTok US now?There isn’t one single owner as the company has been created under a joint venture with multiple investors.
ByteDance will retain a 19.9 percent stake in the venture, despite the fact that the 2024 Biden-era law specified that
TikTok US cut ties with the company.Three investor companies each hold a 15 percent stake: Silver Lake – A US private equity firm focused on tech investments and with branches in London, Hong Kong and Singapore. It is chaired by Kenneth Hao. Egon Durban, a co-executive, is on the
TikTok US board. Oracle – The cloud computing company that has been storing
TikTok US data since 2022. It is chaired by billionaire Larry Ellison, a longtime ally of Trump. MGX – The UAE-owned investment firm specialising in artificial intelligence (AI) technology, which is chaired by the country’s national security adviser, Tahnoun bin Zayed Al Nahyan There are eight other investors, including: Dell Family Office, owned by Michael Dell, founder of Dell Technologies and a Trump ally Vastmere Strategic Investments, an affiliate of Susquehanna International Group, founded by Trump ally Jeff Yass Alpha Wave, a global investment company Revolution, owned by Steve Case, founder of AOL Merritt Way, managed and controlled by San Francisco-based investment firm Dragoneer Via Nova Virgo Li Inc NJJ Capital What has
China said about this deal?
China has not commented specifically on the latest announcement.Liu Pengyu, the spokesperson of the Chinese embassy in Washington, told reporters on Thursday, in advance of the deal becoming public, that “
China’s position on
TikTok has been consistent and clear”, but did not go further.However, Trump signalled that Chinese President Xi Jinping was on board with the agreement when he praised his counterpart in his
Truth Social statement on Friday.“I would also like to thank President Xi, of
China, for working with us and, ultimately, approving the Deal,” Trump wrote.“He could have gone the other way, but didn’t, and is appreciated for his decision,” he added.