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TikTok has finalized a deal to create a new American entity, avoiding the looming threat of a ban in the
United States that has been in discussion for years. The social video platform company signed agreements with major investors including
Oracle,
Silver Lake and
MGX to form the new
TikTok U.S. joint venture. The new version will operate under “defined safeguards that protect national security through comprehensive data protections, algorithm security, content moderation and software assurances for U.S. users,” the company said in a statement Thursday. American
TikTok users can continue using the same app.President
Donald Trump praised the deal in a Truth Social post, thanking
China’s President Xi specifically “for working with us and, ultimately, approving the Deal.” Trump add that he hopes “that long into the future I will be remembered by those who use and love
TikTok.”
Adam Presser, who previously worked as
TikTok’s head of operations and trust and safety, will lead the new venture as its CEO. He will work alongside a seven-member, majority-American board of directors that includes
TikTok’s CEO
Shou Chew. The deal marks the end of years of uncertainty about the fate of the popular video-sharing platform in the
United States. After wide bipartisan majorities in Congress passed — and President
Joe Biden signed — a law that would ban
TikTok in the U.S. if it did not find a new owner in the place of
China’s
ByteDance, the platform was set to go dark on the law’s January 2025 deadline. For a several hours, it did. But on his first day in office, President
Donald Trump signed an executive order to keep it running while his administration sought an agreement for the sale of the company. In addition to an emphasis on data protection, with U.S. user data being stored locally in a system run by
Oracle, the joint venture will also focus on
TikTok’s algorithm. The content recommendation formula, which feeds users specific videos tailored to their preferences and interests, will be retrained, tested and updated on U.S. user data, the company said in its announcement. The algorithm has been a central issue in the security debate over
TikTok.
China previously maintained the algorithm must remain under Chinese control by law. But the U.S. regulation passed with bipartisan support said any divestment of
TikTok must mean the platform cuts ties — specifically the algorithm — with
ByteDance. Under the terms of this deal,
ByteDance would license the algorithm to the U.S. entity for retraining.The law prohibits “any cooperation with respect to the operation of a content recommendation algorithm” between
ByteDance and a new potential American ownership group, so it is unclear how
ByteDance’s continued involvement in this arrangement will play out.
Oracle,
Silver Lake and the Emirati investment firm
MGX are the three managing investors, who each hold a 15% share. Other investors include the investment firm of Michael Dell, the billionaire founder of Dell Technologies.
ByteDance retains 19.9% of the joint venture. The Chinese government has not publicly commented on
TikTok’s announcement. Huamani covers social media and internet culture for The Associated Press.