Pop Mart’s Labubu headed to big screen in collaboration with Sony Pictures

South China Morning PostCenter-RightEN 1 min read 100% complete by Zhu WenqianMarch 19, 2026 at 01:00 AM

AI Summary

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Pop Mart and Sony Pictures Entertainment are collaborating on a feature film starring Labubu, Pop Mart's popular character. The film, a mix of live action and CGI, is in early development and aims to expand Labubu's intellectual property. Labubu's creator, Lung Ka-sing, will be an executive producer. Paul King, known for "Wonka" and "Paddington," is attached to produce, direct, and co-write the script with Steven Levenson. The announcement was made during Pop Mart's global exhibition tour in Paris, celebrating the 10th anniversary of The Monsters, the series that introduced Labubu. Analysts view the film as a strategic move to support Pop Mart's medium-term growth, similar to other global icons.

Key Entities & Roles

Key Player Opposition Context

Netherlands 30% Paris 40% Hong Kong 40% Steven Levenson 50% Paul King 60% Lung Ka-sing ×270% Sony Pictures Entertainment 80% Pop Mart ×390% Labubu ×595%

Keywords

labubu 100% pop mart 90% film adaptation 80% sony pictures 70% intellectual property 70% computer-generated imagery 60% live action 60% lung ka-sing 50% the monsters 50% toy industry 40%

Sentiment Analysis

Positive

Score: 0.40

Source Transparency

Source

South China Morning Post

Political Lean

Center-Right (0.50)

Far LeftCenterFar Right

Classification Confidence

90%

Geographic Perspective

Hong Kong

This article was automatically classified using rule-based analysis. The political bias score ranges from -1 (far left) to +1 (far right).

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labubu pop mart film adaptation sony pictures intellectual property computer-generated imagery live action lung ka-sing the monsters toy industry

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