PDD embraces China’s ‘city of the future’ after bruising regulatory clash and record fine

PDD embraces China’s ‘city of the future’ after bruising regulatory clash and record fine2-MIN READ2-MIN0ListenPublished: 10:30am, 2 Jul 2026The operator of budget online marketplaces Temu and Pinduoduo is ramping up its commitment in a state-backed development zone – dubbed a “city of the future” in official discourse – months after the e-commerce group was hit by the heaviest penalty in a record food-safety crackdown and accused by regulators of obstructing enforcement.PDD Holdings had more than 600 employees at its unit in the Xiongan New Area by the end of June, making it the development zone’s largest privately owned internet company, according to reporting by the Chinese media outlet Jiemian. The roles include middle-office operations, data analysis and quality-control specialists.PDD registered a new entity in Xiongan in late May with 500 million yuan (US$73.7 million) in capital and has since moved quickly to publicise its commitment to the area.Select VoiceSelect Speed0.8x0.9x1.0x1.1x1.2x1.5x1.75x00:0000:001.00x