Ontario

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Ontario's anti-tariff ad featuring Reagan angered Trump, halting trade talks between US and Canada.

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About

Doug Ford, Premier of Ontario, Canada’s most populous province, initiated an advertisement criticizing U.S. tariffs, using a speech by former President Ronald Reagan. This action led to a significant diplomatic incident as it prompted then-President Donald Trump to terminate all ongoing trade negotiations with Canada. The ad campaign was seen as a publicity stunt aimed at highlighting the negative impacts of tariffs on Ontario's economy and potentially gaining leverage in trade talks. However, it backfired when Trump deemed the advertisement misleading and halted discussions. Ford responded by suspending the ad temporarily to allow for resumption of trade talks. This event underscores the volatile nature of international trade negotiations and the potential consequences of political messaging.
Last updated: October 26, 2025