NielsenIQ

NielsenIQ is a global market research company that provides data and insights on consumer behavior and retail performance. While not explicitly mentioned in the provided articles, the context suggests their relevance in understanding the trends discussed. The articles highlight the popularity of specific food and beverage products in French supermarkets, such as "Dubai style" chocolate and bottled water. NielsenIQ's data would be crucial for analyzing the sales trends, consumer preferences, and market share of these products. Their insights would help retailers and manufacturers understand the factors driving the success of these items, such as viral marketing on TikTok (in the case of the chocolate) or consumer perceptions of tap water versus bottled water. Therefore, NielsenIQ's role is implied as the organization that likely tracks and analyzes the market data related to these consumer trends, making them indirectly newsworthy in the context of these articles.