Zeekr

Zeekr is a premium electric vehicle (EV) brand owned by the Chinese automotive group Geely Auto. Geely, also known for owning brands like Volvo, Polestar, and Lynk&Co, is currently making headlines due to Zeekr's aggressive expansion into the European market. Recent developments include Zeekr's launch in Italy, with customer deliveries and retail openings planned for spring, following its entry into Germany in December of last year. This expansion is part of a broader strategy to establish a strong presence in Europe. Furthermore, Geely Auto has surpassed BYD in sales in China for the first two months of 2026, highlighting the company's increasing competitiveness and the success of its diverse product lineup. Zeekr's European expansion and Geely's overall sales performance underscore the growing influence of Chinese automotive brands in the global market.