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Sarah Cardell

Sarah Cardell

Person Executive

Sarah Cardell leads the UK's Competition and Markets Authority (CMA), a competition watchdog.

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About

Sarah Cardell is the Chief Executive of the UK's Competition and Markets Authority (CMA). The CMA is a government agency responsible for strengthening business competition and preventing and reducing anti-competitive activities. Cardell's role is newsworthy as the CMA has recently launched several high-profile investigations and reviews. These include investigations into five companies, including Autotrader and Just Eat, regarding concerns about fake and misleading online reviews. The CMA is also conducting a review of the £8 billion private dentistry market in the UK, prompted by significant price increases for consultations and growing reliance on private care due to limited NHS access. These actions highlight the CMA's current relevance in ensuring fair competition and consumer protection across various sectors of the UK economy.
Last updated: May 3, 2026