consumer protection

Consumer protection is a key focus in Hong Kong, with recent proposals aiming to safeguard individuals from unfair trade practices. The government has put forward a statutory seven-day cooling-off period and a 14-day refund window for prepaid beauty and fitness contracts. This initiative stems from persistent complaints regarding high-pressure sales tactics and unfair practices in these sectors. Simultaneously, consumer protection concerns are being raised regarding prediction markets. Legal experts highlight that these increasingly popular, largely unregulated betting platforms present risks of market manipulation and consumer exploitation. While a ban might limit access, authorities face challenges in enforcement. These developments underscore the ongoing efforts and challenges in ensuring robust consumer protection across various commercial activities in Hong Kong.